Quarterly reports to help you understand how consumers feel about new technologies and anticipate the demand for new products.

Four times a year, BIGresearch surveys 8,000 consumers on a specific topic of high interest to retailers and manufacturers, and then issue an electronic report detailing consumers' concerns, opinions and intentions regarding that topic. BIGresearch gathers the data through a combination of survey questions and online focus groups. This intelligence, combined with Daniel Burrus' trend analysis, is used to create customized reports that enable you to make key strategic decisions about new and emerging technologies.

For example, our recent RFID Report features in-depth knowledge on what consumers think about the use of RFID wireless smart tags. It provides a profile of consumers who are aware of the RFID initiative and includes in-depth information on how they became aware of RFID, as well as their attitudes and opinions about the use of RFID tags on everyday products. Over the course of the year, shifts in consumer attitudes and behaviors can be monitored.

Who is this for? Manufacturers and retailers who plan on introducing a new technology, product or service, and want to thoroughly understand consumer interests and concerns before introduction.

How is this used?:

• Make strategic decisions about new products and emerging technologies.
• Determine if a customer base is increasing in value and demonstrates a solid base for future growth.

Investment: $4,000.00 (Four Report Package)