Burrus Trends Research

Keeping You Ahead of Business Trends, Consumer Trends and Technology Trends

The Burrus Technology Trends Research Division

In 1983, Daniel Burrus pioneered a new and powerful methodology for predicting the future of technological change, and became the first and only futurist to accurately identify the groundbreaking technology categories that would drive more than two decades of revolutionary change. To this day the Burrus Taxonomy of Technology remains an accurate depiction of the driving forces behind the monumental changes that continue to take place.

As innovations in science and technology continue to provide us with new tools that have the power to revolutionize the world in which we live, work and play, the Burrus Technology Trends Research Division monitors these global advancements to help companies and organizations identify specific technologies, technology trends, and technological changes that will impact their industry, and learn how they can be leveraged to create value.

Our technology trends research and strategic insights are made available to our clients through speaking and business strategy consulting services as well as a variety of specialized products. Read More

Exclusive Articles on Technology Trends and How Technological Change Impacts You

Looking for some creative, original thinking about which new and emerging technologies are positioned to have the greatest impact on your industry over the next five to ten years? As a leading technology forecaster, business strategist, and the author of hundreds of articles, Daniel Burrus can provide you with an exclusive perspective, tailored to your industry and containing specific insights into:

  • The opportunities that will be made possible by rapid technological change
  • What you and your organization can do to capitalize on them now

Customized Industry Reports

Daniel Burrus will work directly with your executive team to research and identify key technology trends and advancements and the effect they will have on your marketplace. These comprehensive trend reports can be designed to accomplish a variety of objectives including:

  • Identifying technology trends and their impact on your industry
  • Identifying how technology is transforming products, services, markets worldwide
  • Identifying how technology, including social media and other digital media, is changing how consumers will shop – and how to engage them to take action
  • How to formalize, capture, and leverage intellectual capital to produce higher valued assets
  • How to create knowledge-bases and knowledge-sharing networks for the purpose of applying business knowledge and improving performance on a global level.

The Burrus Consumer Research Division

Technology is rapidly changing how people live, work and play. The Burrus Consumer Research Division leverages our vast online research capabilities, combined with Daniel Burrus’ 25-year record for accurately predicting the future of technology-driven change giving clients accurate views of how consumer behavior is changing now and in the future.

We provide comprehensive syndicated studies that focus on consumers’ changing views and future technology buying plans. Each product includes an overview and consumer trends analysis from Daniel Burrus, a leading business strategist and consumer trends forecaster who the New York Times calls one of America’s top three business gurus. The result is data and analysis critical for retailers, manufacturers, investors and marketing executives to maintain competitive advantage and develop effective product and marketing strategies.

Only the Burrus Consumer Research Division gives you this unique combination of services to help you predict consumer trends in intentions and actions as they relate to purchasing both traditional products and emerging consumer electronics.

There are many services analyzing current consumer behavior. But, until now, there were none to help you anticipate changes in that behavior. With the products of Burrus Consumer Research, you now can act in advance and seize the competitive advantage, rather than react after the fact when the advantage may be lost. Read More